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February 27, 2006
Let's Help People Get Started With
Commentary: Elle Webb Doc Searls, an influential blogger and one of the authors of The Cluetrain Manifesto, thinks it's time for radios to "archive programs as podcasts for the same reason newspapers and magazines should save stories as Web pages." Radio stations around the world are creating content constantly that is heard once and then forgotten. While many radio shows are disposable, others feature interviews, music performances and news events that are currently unavailable to podcast listeners around the world. This is a loss to radio stations; they could be gaining listeners via the Internet, and gaining additional revenue through podcast sponsorships. Having good content disappear is also a loss to Internet users, who are missing out on a wealth of interesting content that is simply unavailable.
From Let's Help People Get Started With
Posted by Murray at February 27, 2006 05:21 PM
