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February 17, 2006
Are Apple's $1.99 Video Downloads
RocketBoom may be on to something. According to a recent report, consumers prefer commercial-sponsored on-demand video content to paying $1.99 for programs without commercials by a greater than three-to-one margin. "Video downloads for $1.99 will have limited appeal. Consumers will grow tired of having their credit cards charged $1.99 every time they download a rerun of CSI," said Craig Leddy, an analyst with the Points North Group research firm.
From Are Apple's $1.99 Video Downloads
Posted by Ken at February 17, 2006 12:08 PM
