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April 05, 2008

Interactive Advertising Bureau Offers Digital Video Ad Format Guidelines for Public

The Interactive Advertising Bureau (IAB) has announced a set of Digital Video Ad Format Guidelines and is looking for feedback. The guidelines and best practices address the most widely used current in-stream ad products, including linear video ads, non-linear video ads and companion ads. They were created to address: Simplifying digital video ad buying across multiple sites

From Interactive Advertising Bureau Offers Digital Video Ad Format Guidelines for Public

Posted by Tom at April 5, 2008 10:53 AM