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September 27, 2006
Is It Time For Howard Stern To
Advertising Age reports that, eight months into his reign at Sirius Satellite Radio, the Stern's advertising rates are a fraction of what they were on terrestrial radio. "Spots are going for $5,000 to $6,000, with live reads, the term for on-air talent pitching the product, maxing out at $10,000," notes Advertising Age. "When Howard Sterns
From Is It Time For Howard Stern To
Posted by Jason at September 27, 2006 02:41 PM
