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September 03, 2007
NBC Fighting PR War With Apple Over Digital Video
NBC's and Apple's negotiations over terms for digital video download sales has turned into a PR war. Apple announced earlier in the week that it would no longer be carrying NBC shows for download, because of failure to reach an agreement over terms. According to Apple, NBC wanted to double its wholesale pricing for shows. At the
From NBC Fighting PR War With Apple Over Digital Video
Posted by Michael at September 3, 2007 05:46 PM
