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March 23, 2007
Video Advertising Tempts Viewers More Than Banner
According to new research from advertising service provider DoubleClick, viewers click the "Play" button on video ads more than they click on image ads. They also found that video ads are typically played two-thirds of the way through and video ad click rates are far higher than those of image format ads. "Online video ads are
From Video Advertising Tempts Viewers More Than Banner
Posted by John at March 23, 2007 04:30 PM
